Archive for the ‘insight’ Category
The CanWest newspapers recently launched redesigns to their web presences.
I saw this two page ad in The Province on the weekend explaining their new look.
If it takes you TWO full pages complete with boxes, diagrams and pointers to explain your website redesign to people, it’s TOO complicated.
Google’s website has 28 words.
I’m not saying your site needs to be that brief, but using Google’s site design and approach as a starting point is a good place to begin your planning.
Laying out a double page gatefold to explain your website redesign is perhaps the last place you’d like to find yourself.
catch the buzz … pass it on.