Comments on: Facebook = The Internet http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/ cyberbuzz media Mon, 29 Dec 2008 10:30:29 +0000 http://wordpress.com/ hourly 1 By: shanegibson http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-27 shanegibson Wed, 29 Oct 2008 17:05:17 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-27 Add the twitter app to Facebook and then you can update status to both groups at the same time. Twitter = thought leaders and early adopters and Facebook = everyone else. For me it enables me to communicate to both of these target markets. My podcast traffic comes from: 1) Google 2) Twitter 3) Facebook In that order. Why make it either / or. Why not do both with the same amount of effort? http://www.twitter.com/shanegibson Add the twitter app to Facebook and then you can update status to both groups at the same time. Twitter = thought leaders and early adopters and Facebook = everyone else. For me it enables me to communicate to both of these target markets. My podcast traffic comes from:

1) Google
2) Twitter
3) Facebook

In that order. Why make it either / or. Why not do both with the same amount of effort?

http://www.twitter.com/shanegibson

]]> By: cyberbuzzmedia http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-26 cyberbuzzmedia Wed, 29 Oct 2008 16:17:12 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-26 oh, and here's the best part: i dont like facebook either. oh, and here’s the best part:

i dont like facebook either.

]]> By: cyberbuzzmedia http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-25 cyberbuzzmedia Wed, 29 Oct 2008 16:16:12 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-25 @Tyler you have to remember this blog is targeted at old media managers... radio/print/tv people who are trying to compete in a world where their content models are becoming ineffective. i'm trying to serve up ideas for broadcasters here. it's not about early adopters, or niche ideas, it's about how radio stations can use new media to keep the younger generation interested and find new ways to let soccer moms get interactive. as i said to brian, there are many reasons why all the other things are better than facebook, but for radio and tv and newspaper, facebook is the best place to take the first steps to creating an engaging and interactive experience with current users and the next generation of users it's not the finish line, but it's a good place to start @Tyler you have to remember this blog is targeted at old media managers… radio/print/tv people who are trying to compete in a world where their content models are becoming ineffective.

i’m trying to serve up ideas for broadcasters here. it’s not about early adopters, or niche ideas, it’s about how radio stations can use new media to keep the younger generation interested and find new ways to let soccer moms get interactive.

as i said to brian, there are many reasons why all the other things are better than facebook, but for radio and tv and newspaper, facebook is the best place to take the first steps to creating an engaging and interactive experience with current users and the next generation of users

it’s not the finish line, but it’s a good place to start

]]> By: Brian LeRoux http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-24 Brian LeRoux Wed, 29 Oct 2008 16:12:51 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-24 I'm not saying *don't* use Facebook to share your message. Also consider who are the thought leaders who would discuss your message also? Find their respective places on the open web. Talk to them. Hugh Mcleod coined the term 'Global Microbrand' captures this idea of opening a conversation with the people directly and, while an older concept, it is still relevant in this context. Broadcasting, *was* uni-directional. You talked to them. They listened. With the internet, millions of people are talking to each other and you can't just shout over that crowd. There's too many of us. It is faster, and more effective, to get them sharing your message with each other. In order for that to happen: you have to participate in their conversations. You have to be exceptional. Facebook is just one channel. Great post! Was a good morning stretch for the mind. =) I’m not saying *don’t* use Facebook to share your message.

Also consider who are the thought leaders who would discuss your message also? Find their respective places on the open web. Talk to them. Hugh Mcleod coined the term ‘Global Microbrand’ captures this idea of opening a conversation with the people directly and, while an older concept, it is still relevant in this context.

Broadcasting, *was* uni-directional. You talked to them. They listened.

With the internet, millions of people are talking to each other and you can’t just shout over that crowd. There’s too many of us. It is faster, and more effective, to get them sharing your message with each other. In order for that to happen: you have to participate in their conversations. You have to be exceptional. Facebook is just one channel.

Great post! Was a good morning stretch for the mind. =)

]]> By: Tyler Ingram http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-23 Tyler Ingram Wed, 29 Oct 2008 16:11:29 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-23 A lot of companies I find are creating groups/pages/advertising for Facebook. I even saw the Facebook logo on a ramp at a motocross on TV. I hear random people talk about Facebook everyday. Though how long will Facebook be around for? Look at MySpace, it was pretty big when it first came out and now it's shit (I never liked it but that's from a web designer/developer standards view) but it was popular with a lot of people albeit more on the younger side. Facebook I find is still for the younger generations. Look at the number of 'Friends' people have. I have currently just over 100 but I culled that back from people I don't keep in touch with (i removed 100+ people from my list). I find that people in my generation we have between 50-200 people as 'friends'. My sisters generation and younger (talking about 22yr old and below) they have over 400 people. I use Flickr for posting photos or highlights of my photography because the demographic is larger. I don't have to approve you to see those photos. I use Facebook for posting photos in which I can tag people/friends. I keep my albums (77) on Facebook to 'Friends Only' and upload medium quality resized photos to limit the chance of Facebook using them. Facebook is good for what it is...but to call it the internet drives me insane. It's like when people tell me their Internet isn't working... they usually mean IE isn't showing them a web page. *sigh* A lot of companies I find are creating groups/pages/advertising for Facebook. I even saw the Facebook logo on a ramp at a motocross on TV.

I hear random people talk about Facebook everyday.

Though how long will Facebook be around for? Look at MySpace, it was pretty big when it first came out and now it’s shit (I never liked it but that’s from a web designer/developer standards view) but it was popular with a lot of people albeit more on the younger side.

Facebook I find is still for the younger generations. Look at the number of ‘Friends’ people have. I have currently just over 100 but I culled that back from people I don’t keep in touch with (i removed 100+ people from my list). I find that people in my generation we have between 50-200 people as ‘friends’. My sisters generation and younger (talking about 22yr old and below) they have over 400 people.

I use Flickr for posting photos or highlights of my photography because the demographic is larger. I don’t have to approve you to see those photos. I use Facebook for posting photos in which I can tag people/friends. I keep my albums (77) on Facebook to ‘Friends Only’ and upload medium quality resized photos to limit the chance of Facebook using them.

Facebook is good for what it is…but to call it the internet drives me insane. It’s like when people tell me their Internet isn’t working… they usually mean IE isn’t showing them a web page. *sigh*

]]> By: cyberbuzzmedia http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-22 cyberbuzzmedia Wed, 29 Oct 2008 15:57:09 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-22 Facebook has moved beyond the high school reunion phase. It's a legitimate network where people are active with a current social circle, not a past one. I was at a car dealership recently for a maintenance appointment. The receptionist had Facebook open on her monitor. As a broadcaster, that's who I'm targeting. Yes, Flickr is valuable for photographers, Twitter is valuable for networking with programmers. If you want to BROADcast, then you need to use Facebook. Facebook has moved beyond the high school reunion phase. It’s a legitimate network where people are active with a current social circle, not a past one.

I was at a car dealership recently for a maintenance appointment. The receptionist had Facebook open on her monitor.

As a broadcaster, that’s who I’m targeting.

Yes, Flickr is valuable for photographers, Twitter is valuable for networking with programmers.

If you want to BROADcast, then you need to use Facebook.

]]> By: Brian LeRoux http://cyberbuzzmedia.wordpress.com/2008/10/29/facebook-the-internet/#comment-21 Brian LeRoux Wed, 29 Oct 2008 15:53:23 +0000 http://cyberbuzzmedia.wordpress.com/?p=60#comment-21 I suppose you could view places like Flickr as niche though do consider that to win the influencers in photography you won't be finding them uploading to Facebook (whose terms of service would release all rights of their photos to Facebook). They will be on Flickr. Sure, you can update your status with Facebook notifying your graduating highschool class of your daily minutia but what impact is this community involvement going to have for you compared to the infinite random connections and possibilities of your daily Twitter status being indexed by Google and thus available to the entirety of the web? A few months ago I was tweeting about my difficulty executing a particular programming task when, all the sudden, I solved the problem. I tweeted my triumph and forget about it. A few days later I received a request for a quote from a company looking to solve the same problem. Serendipity? No. Problems are common. Starting with Facebook is a good idea for anyone looking to share a message. If the message wants to be exceptional then it should participate in the conversations of the people who shape opinion. Facebook is a brilliantly executed walled garden. And you get far less out of it than what you contribute into it. I suppose you could view places like Flickr as niche though do consider that to win the influencers in photography you won’t be finding them uploading to Facebook (whose terms of service would release all rights of their photos to Facebook). They will be on Flickr.

Sure, you can update your status with Facebook notifying your graduating highschool class of your daily minutia but what impact is this community involvement going to have for you compared to the infinite random connections and possibilities of your daily Twitter status being indexed by Google and thus available to the entirety of the web? A few months ago I was tweeting about my difficulty executing a particular programming task when, all the sudden, I solved the problem. I tweeted my triumph and forget about it. A few days later I received a request for a quote from a company looking to solve the same problem. Serendipity? No. Problems are common.

Starting with Facebook is a good idea for anyone looking to share a message. If the message wants to be exceptional then it should participate in the conversations of the people who shape opinion. Facebook is a brilliantly executed walled garden. And you get far less out of it than what you contribute into it.

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